We've divided our offerings into two main sections: Branding and Digital. The former encompasses design-related tasks, while the latter consists of tools and solutions to establish your brand presence online.
BRAND IDENTITY DESIGN
- Brand Discovery and Research:
- Conducting thorough research to understand the brand, its values, mission, target audience, and competitive landscape.
- Brand Strategy Development:
- Crafting a comprehensive strategy that outlines the brand’s positioning, messaging, and unique selling propositions.
- Logo Design:
- Creating a distinctive and memorable logo that represents the essence of the brand and is versatile across various applications.
- Color Palette Selection:
- Choosing a cohesive and appropriate color palette that reflects the brand’s personality and resonates with the target audience.
- Typography Selection:
- Selecting and defining a set of fonts that complement the brand’s identity and convey the intended tone.
- Visual Elements:
- Developing additional visual elements, such as icons, patterns, or illustrations, to enhance the brand’s visual language.
- Brand Voice and Tone:
- Defining the brand’s voice and tone, ensuring consistency in communication across all channels.
- Messaging Architecture:
- Crafting key brand messages and a messaging hierarchy that effectively communicates the brand’s values and benefits.
- Brand Personality:
- Defining the brand’s personality traits and characteristics to guide the overall design and communication strategy.
- Brand Guidelines:
- Creating a comprehensive set of brand guidelines that outline the proper usage of the brand elements across various applications.
- Stationery Design:
- Designing business cards, letterheads, envelopes, and other stationery items that carry the brand’s visual identity.
- Signage and Environmental Graphics:
- Creating designs for physical spaces, signage, and environmental graphics that reinforce the brand identity in the offline environment.
- Brand Collateral:
- Designing various marketing collateral, such as brochures, flyers, and promotional materials, maintaining brand consistency.
- Brand Evolution Planning:
- Developing a plan for the brand’s evolution over time, considering potential updates and adjustments to the brand identity to stay relevant.
1500 USD
* it is an estimate, final quotation submitted after a thorough discussion with the client.
four weeks
PACKAGING DESIGN
- Brand Identity Integration:
- Incorporation of the brand’s visual elements, such as logo, color palette, and typography, to ensure consistency with overall brand identity.
- Product Information:
- Displaying essential product details like name, features, usage instructions, ingredients, and any relevant regulatory information.
- Graphics and Imagery:
- Use of visual elements, images, and graphics that resonate with the product and appeal to the target audience.
- Structural Design:
- Determining the physical form and structure of the packaging, considering factors like size, shape, and material to ensure practicality and protection.
- Material Selection:
- Choosing appropriate materials that balance aesthetics, functionality, and sustainability, keeping in mind the product’s nature and environmental considerations.
- Print Finishes:
- Determining finishing techniques such as gloss, matte, embossing, or spot UV coating to enhance visual appeal and tactile experience.
- Barcode and Labeling:
- Incorporating barcode and labeling elements required for retail and logistics purposes.
- User Experience (UX):
- Designing packaging to provide a positive and memorable user experience, considering factors like ease of opening, resealability, and overall usability.
- Environmental Considerations:
- Integrating eco-friendly and sustainable practices in packaging design to minimize environmental impact and appeal to environmentally conscious consumers.
- Cost Considerations:
- Balancing design aspirations with production costs, ensuring the packaging remains economically viable for mass production.
- Distribution Considerations:
- Designing packaging that facilitates efficient and cost-effective distribution, including considerations for transportation, storage, and display at retail outlets.
600 USD
* it is an estimate, final quotation submitted after a thorough discussion with the client.
one – two weeks
SOCIAL MEDIA DESIGN
- Profile and Cover Images:
- Designing visually appealing and consistent profile pictures and cover images that represent the brand and capture attention.
- Brand Elements Integration:
- Incorporating brand colors, logos, and other visual elements to maintain brand consistency across all social media platforms.
- Post Graphics:
- Creating eye-catching graphics, images, or illustrations for posts that align with the brand’s style and messaging.
- Content Templates:
- Developing reusable templates for different types of content, ensuring a cohesive and recognizable look for posts.
- Typography and Text Design:
- Choosing and applying appropriate font styles, sizes, and text layouts to enhance readability and convey the message effectively.
- Visual Hierarchy:
- Establishing a clear visual hierarchy in designs to direct attention to key elements such as headlines, calls-to-action, and important information.
- Image Editing:
- Editing and enhancing images to maintain a consistent visual style and improve the overall quality of visuals shared on social media.
- Branded Hashtags and Captions:
- Incorporating branded hashtags and creating visually appealing captions that align with the brand’s voice and tone.
- Video Thumbnails and Intros:
- Designing engaging thumbnails for videos and creating intros that represent the brand and encourage viewership.
- Stories and Highlights Design:
- Designing visually appealing graphics for social media stories and highlights, maintaining brand consistency in these temporary formats.
- Interactive Content Design:
- Creating interactive content such as polls, quizzes, and infographics that encourage audience engagement.
- Profile Badges and Icons:
- Designing custom badges, icons, or stickers that users can share or use on their profiles to promote brand loyalty.
- Event Promotion Graphics:
- Developing graphics for event promotions, including banners, posters, and other visuals to increase awareness and attendance.
- Collaboration Graphics:
- Creating visuals for collaborations, partnerships, or shoutouts, including co-branded graphics and images.
- Analytics and Performance Visuals:
- Designing graphics or visual reports to showcase social media performance metrics and key analytics in a visually appealing manner.
- Seasonal and Holiday Graphics:
- Developing themed graphics for holidays and special occasions to keep the content fresh and relevant.
- Community Engagement Visuals:
- Creating visuals that encourage audience interaction, such as shareable quotes, challenges, or interactive content.
- Consistency Guidelines:
- Establishing and maintaining design guidelines to ensure consistency across all social media platforms and campaigns.
retainer basis
500 USD
content delivered every month
WEBSITE DESIGN
Discovery and Planning:
- Conducting research to understand the client’s goals, target audience, and competition, and creating a plan for the website design project.
Wireframing:
- Creating wireframes to outline the basic structure and layout of the website, focusing on user experience and navigation.
Information Architecture:
- Organizing and structuring website content to ensure logical flow, easy navigation, and a user-friendly experience.
Responsive Design:
- Ensuring the website is designed to be responsive, adapting seamlessly to various screen sizes and devices, including desktops, tablets, and smartphones.
UI/UX Design:
- Designing the user interface (UI) and user experience (UX) to create an aesthetically pleasing and intuitive interaction for visitors.
Color Scheme and Visual Elements:
- Selecting a color scheme and incorporating visual elements that align with the brand and create a cohesive design.
Typography:
- Choosing appropriate fonts and text styles for readability and aesthetic appeal, maintaining consistency across the website.
Navigation Design:
- Designing an intuitive navigation system to help users easily find information and navigate through different sections of the website.
Call-to-Action (CTA) Design:
- Strategically placing and designing calls-to-action to encourage user interaction, such as filling out forms, making purchases, or contacting the business.
Images and Multimedia Integration:
- Incorporating high-quality images, videos, and other multimedia elements that enhance the visual appeal and engage the audience.
Forms Design:
- Designing user-friendly and visually appealing forms for collecting information, such as contact forms or subscription forms.
Loading Speed Optimization:
- Implementing design elements and practices to optimize website loading speed, providing a better user experience and improving search engine rankings.
Search Engine Optimization (SEO) Considerations:
- Integrating SEO best practices in the design, including optimized URL structures, proper heading tags, and image alt attributes.
Security Features:
- Implementing security measures to protect the website from potential threats, including SSL certificates for secure data transmission.
Content Management System (CMS) Integration:
- Incorporating a CMS like WordPress, Drupal, or Joomla to enable easy content updates and management.
Social Media Integration:
- Including social media buttons, feeds, or sharing options to connect the website with various social platforms.
Analytics Integration:
- Integrating tools like Google Analytics to track website performance, user behavior, and other key metrics.
E-commerce Functionality (if applicable):
- Designing product pages, shopping carts, and checkout processes for websites that include e-commerce functionality.
Accessibility Considerations:
- Ensuring the website is accessible to users with disabilities, following web accessibility standards and guidelines.
Testing and Quality Assurance:
- Conducting thorough testing of the website to identify and fix any bugs, broken links, or issues that may impact functionality and user experience.
1000 USD
* it is an estimate, final quotation submitted after a thorough discussion with the client.
three – four weeks
SEARCH ENGINE OPTIMIZATION
Keyword Research:
- Identifying relevant and high-performing keywords that potential users are likely to search for in search engines.
On-Page SEO:
- Optimizing individual web pages to improve their search engine ranking, including meta tags, headers, URL structure, and content.
Content Creation and Optimization:
- Developing high-quality, relevant, and valuable content that satisfies user intent, while incorporating targeted keywords for SEO optimization.
Technical SEO:
- Addressing technical aspects of a website to enhance its search engine performance, including website speed, mobile optimization, crawlability, and indexing.
Link Building:
- Acquiring high-quality backlinks from reputable sources to improve a website’s authority and credibility in the eyes of search engines.
Local SEO:
- Optimizing a website for local searches, including creating and optimizing Google My Business profiles, local citations, and location-specific content.
User Experience (UX) and Site Architecture:
- Ensuring a positive user experience by improving site navigation, reducing bounce rates, and enhancing overall website structure for both users and search engines.
Analytics and Performance Monitoring:
- Using tools like Google Analytics to track website performance, user behavior, and key metrics, and making data-driven decisions for continuous improvement.
Schema Markup:
- Implementing schema markup to provide search engines with structured data that helps enhance the visibility of specific information in search results.
Social Media Integration:
- Leveraging social media platforms to promote content, engage with the audience, and potentially generate social signals that can impact search engine rankings.
Mobile SEO:
- Optimizing a website for mobile devices, ensuring responsive design, and providing a seamless user experience on smartphones and tablets.
Voice Search Optimization:
- Adapting content and keywords to accommodate the growing trend of voice-activated search queries through devices like virtual assistants and smartphones.
Site Security (HTTPS):
- Implementing secure connections (HTTPS) to ensure the safety of user data and to meet the security standards favored by search engines.
Algorithm Updates and Adaptation:
- Staying informed about search engine algorithm changes and updating strategies to align with evolving SEO best practices.
Local Business SEO:
- Optimizing online presence for local businesses, including managing online reviews, optimizing local directories, and ensuring accurate business information.
Content Marketing:
- Developing and implementing a content marketing strategy to create valuable, shareable content that attracts links and engages the target audience.
SEO Audits:
- Regularly auditing and evaluating website performance, identifying areas for improvement, and making necessary adjustments to maintain or improve search rankings.
retainer basis
300 USD per month per keyword
results delivered every month
ADVERTISEMENTS MANAGEMENT
- Campaign Strategy Development:
- Creating a comprehensive plan outlining campaign objectives, target audience, key messages, and desired outcomes.
- Platform Selection:
- Choosing the most suitable advertising platforms based on the target audience, campaign goals, and budget. Examples include Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and others.
- Budget Planning:
- Determining the overall advertising budget and allocating funds to different platforms, campaigns, and ad sets.
- Ad Format Selection:
- Choosing the appropriate ad formats for the campaign, such as display ads, text ads, video ads, carousel ads, or sponsored content.
- Audience Targeting:
- Defining and refining target audience criteria, including demographics, interests, behaviors, and geographic locations, to ensure ads reach the right users.
- Keyword Research (for Search Engine Advertising):
- Conducting keyword research to identify relevant and high-performing keywords for search engine advertising campaigns.
- Ad Copywriting:
- Crafting compelling and concise ad copy that resonates with the target audience, communicates key messages, and encourages desired actions.
- Creative Design:
- Developing visually appealing and engaging creatives, including images, videos, or graphics, to accompany ad campaigns.
- Ad Scheduling:
- Setting specific days and times for ad delivery based on when the target audience is most active or responsive.
- Bid Management:
- Managing bids to optimize ad placement and maximize the return on investment, especially in platforms that use a bidding system.
- A/B Testing:
- Conducting A/B testing on ad elements such as headlines, images, and calls-to-action to identify the most effective variations.
- Conversion Tracking:
- Implementing conversion tracking mechanisms to monitor and measure the success of campaigns in terms of desired actions (e.g., form submissions, purchases).
- Remarketing Strategies:
- Developing remarketing or retargeting strategies to re-engage users who have previously interacted with the website or specific content.
- Analytics Integration:
- Integrating analytics tools, such as Google Analytics, to gather insights into user behavior and campaign performance.
- Performance Monitoring:
- Regularly monitoring key performance indicators (KPIs), including click-through rates (CTR), conversion rates, and return on ad spend (ROAS).
- Ad Compliance and Policies:
- Ensuring that ads comply with the guidelines and policies of the advertising platforms to prevent disapproval or suspension.
- Competitor Analysis:
- Monitoring and analyzing competitor ad strategies to identify opportunities and stay competitive in the market.
- Reporting:
- Generating regular reports summarizing campaign performance, highlighting key insights, and providing recommendations for future optimization.
500 USD
* it is an estimate, final quotation submitted after a thorough discussion with the client.
one week
MOBILE APP & WEBSITE DEVELOPMENT
- Domain and Hosting Setup:
- Registering a domain name and setting up hosting services to make the website accessible on the internet.
- UI/UX Design:
- Creating wireframes and design mockups to plan the layout, navigation, and visual elements of the website for optimal user experience.
- Front-End Development:
- Writing code for the client-side of the website, implementing the design, and ensuring responsiveness across different devices and screen sizes.
- Back-End Development:
- Developing the server-side logic, managing databases, handling user authentication, and processing server-side operations.
- Database Integration:
- Integrating and setting up databases to store and retrieve dynamic content, user data, and other website-related information.
- Content Management System (CMS):
- Implementing a CMS (Content Management System) for easy content updates, allowing non-technical users to manage website content.
- E-commerce Functionality (if applicable):
- Developing e-commerce features such as product pages, shopping carts, and secure payment gateways for online transactions.
- API Integration:
- Integrating with external APIs for functionalities such as payment processing, social media integration, or third-party services.
- Testing:
- Conducting various testing phases, including functionality testing, performance testing, and cross-browser compatibility testing to ensure the website works seamlessly.
- Security Measures:
- Implementing security protocols, SSL certificates, and other measures to protect user data and ensure secure communication.
- Search Engine Optimization (SEO):
- Implementing SEO best practices to improve the website’s visibility on search engines and attract organic traffic.
- Deployment:
- Publishing the website to a web server, making it publicly accessible on the internet.
- Maintenance and Updates:
- Providing ongoing support, addressing issues, and releasing updates with new features, content, or improvements based on user feedback.
2500 USD
* it is an estimate, final quotation submitted after a thorough discussion with the client.
three – four weeks